Wouldn’t you like to know that 100 percent of your advertising budget is successfully spent recruiting your patients? We have heard from so many clinical research sites that they are tired of spending money on advertising and marketing and have no idea on what is working and what isn’t. So, they throw money at the wall and see what ends up sticking. The problem with this scenario is that time is money--and sites don’t have endless funds to fill their studies. Today, there are so many advertising vehicles--television, radio, newspaper, bus boards, billboards, direct mail, social media, pay per click, search engine optimization, banner ads, to name a few.
Xtreme Recruitment has extensive knowledge on how to track what is a good return on your investment and what is not. With our coding system and questionnaire, we are able to determine how patients heard about you and what prompted them to call. This program is simple and easy to implement for your site. By providing you with monthly reports generated from this system, you’re able to better understand what type of media mix works best for you. This helps take the guesswork out of developing your short- and long-term strategies.